FAQ
Frequently asked questions
Start with an audit and strategy engagement. It reveals whether your bottleneck is technical issues, thin content, weak authority, or the wrong keywords — then we sequence the right services to fix it. Jumping straight into link building or content without a diagnosis wastes budget on the wrong problem.
Technical SEO ensures search engines can crawl, index, and render your site quickly — site speed, mobile usability, structured data, and fixing errors. On-page SEO optimizes what users and engines see on each page: titles, headings, content depth, and search intent alignment. You need both working together.
Link building is one part of off-page SEO. The full service also covers digital PR, brand mentions, local citations, review strategy, and building topical authority across the web. We earn links through genuinely useful content and outreach — never spammy schemes that risk penalties.
Yes. Multi-location local SEO includes a Google Business Profile strategy for each location, dedicated location pages with unique content, citation management, and review systems. We structure everything so each location ranks in its own market without the pages competing against each other.
Ecommerce SEO covers product and category page optimization, faceted navigation handling, product schema markup, internal linking architecture, and content that captures both commercial and informational intent. We also fix the duplicate-content and crawl-budget issues that commonly hold large catalogs back from ranking.
AI search optimization — also called GEO or AEO — makes your brand visible in AI Overviews, ChatGPT, Perplexity, and voice search. We structure content for direct answers, build citable topical authority, and earn the mentions AI systems reference. It is the fastest-growing part of our practice.
Yes, our PPC management service runs Google Ads campaigns alongside SEO. Paid search gives immediate traffic and keyword data while organic rankings compound. We align both around the same conversion goals, so your ad spend and SEO reinforce each other instead of operating in silos.
Yes. Our WordPress development service includes performance rebuilds, Core Web Vitals optimization, clean information architecture, and schema implementation from the ground up. If your current site is slow or technically limited, a proper rebuild often unlocks rankings that content alone could never achieve.
Both. After your free audit, you receive a scoped proposal — individual services for a specific problem, or a bundled retainer when several workstreams make sense together. Pricing reflects the actual work and opportunity in your market, never a generic package disconnected from your goals.
Technical fixes can move the needle within weeks; on-page content typically needs 2 to 4 months; authority building through off-page SEO compounds over 4 to 8 months. Your roadmap sequences quick wins first so you see progress early while longer-term work builds momentum.
Both. Some clients want a strategy roadmap their in-house team executes; most hire us for full execution as well. Either way, the strategy comes first — keyword mapping, content plans, technical priorities, and KPIs — so every action connects to a measurable business outcome.
A strategy engagement includes a full site audit, keyword research mapped to buyer intent, competitor gap analysis, a content plan, technical priorities, and defined KPIs with a 90-day roadmap. You get a clear picture of where you stand, where the opportunity is, and exactly how to capture it.
Absolutely. We regularly partner with in-house teams — handling the specialized SEO work while your team owns brand and content, or guiding them through execution with documentation and training. Clear roles and shared reporting keep everyone aligned on the same goals.
Monthly reports tie each service to business outcomes: organic traffic, keyword visibility, leads, calls, and revenue attribution. You see what was delivered, what changed in the data, and what is planned next. No vanity metrics, no jargon — just clear evidence of progress.
Yes. B2B SEO focuses on longer buying cycles and decision-maker intent — comparison content, solution pages, and authority in your niche. We map keywords to each stage of the funnel so your site attracts qualified prospects, not just traffic, and supports your sales team.
